Viva! on LinkedIn: Lidl Netherlands found that sales of plant-based meat increased by 7% when… (2024)

Viva!

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Lidl Netherlands found that sales of plant-based meat increased by 7% when placed next to animal products. Hopefully this means meat-eaters are swapping to plant-based instead of choosing their usual animal products 🤞

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Viva! on LinkedIn: Lidl Netherlands found that sales of plant-based meat increased by 7% when… (2024)

FAQs

What are the statistics on plant-based meat? ›

In the USA, 65% of respondents had consumed plant-based alternatives (defined as products that attempt to mimic the flavor and texture of animal protein but are made with only plant products) in the previous year, while 20% consumed them at least weekly and 22% on a daily basis.

Why is plant-based meat more expensive than regular meat? ›

A report by CNBC last year, on efforts being made by plant-based giants Beyond Meat and Impossible Foods to reach price parity with meat, explains that some of the economic obstacles for alternatives brands include small-scale production, supply chain issues (only a few countries produce pea protein, including Canada) ...

What is the plant-based meat market forecast? ›

The global plant-based meat market is estimated to be valued at USD 7.9 billion in 2022. It is projected to reach USD 15.7 billion by 2027, with a CAGR of 14.7%, in terms of value between 2022 and 2027.

Are plant-based meat substitutes really better for the heart than meat options? ›

People who ate plant-based meat products had no significant differences in cardiometabolic health metrics compared to people who ate animal meat, a new study found. Experts say the sodium, saturated fat, and high degree of processing in plant-based meats likely accounts for their impact on heart health.

Why are plant-based meat sales declining? ›

Plant-based food sales fall to $8.1B as consumers demand lower prices and higher quality. Though the space has made strides to reach more people, only 15% of U.S. households purchased its products in 2023, compared to 19% in 2022. This audio is auto-generated.

Is plant-based meat selling well? ›

While there was a surge in sales of plant-based meat products during the pandemic (2019-2020), plant-based meat and seafood sales fell significantly in 2023. Sales dropped 12% since 2022 and by 13% since 2021, standing at $1.2 billion in 2023.

Which is healthier meat or plant-based meat? ›

New research shows that although plant-based meat products are generally healthier than meat equivalents, they can be higher in sugar and are often lacking important nutrients found in real meat.

What are 3 benefits of plant-based meat compared to meat from animals? ›

Plant-based meat alternatives provide a highly nutritious food profile that can be lower in saturated fat and sodium than animal meat. In addition, they also provide important nutrients such as fibre, which is a nutrient that is not consumed enough.

What are the disadvantages of plant-based meat? ›

Plant-based meat alternatives often contain more sodium than animal meats—in some examples up to six times more—and some of them contain added sugars, artificial coloring, and controversial additives like carrageenan and methylcellulose, which are bulking agents.

Who is the target market for plant-based meat? ›

They knew their target audience was young (Millennial and Gen Z) flexitarians, vegans and vegetarians who were concerned about the environment and their health.

Is plant-based meat the future of food? ›

The new food future

Indeed, Lux Research predicts that by 2054, plant-based meat will command one-third of the global meat market. There are multiple ways to help animals and create a more sustainable food supply.

Who is beyond meat target market? ›

The audience for meat substitute products often includes vegetarians, vegans, people following religious dietary laws, and consumers who do not follow a specific diet, but prefer to reduce their meat intake.

What is the healthiest substitute for meat? ›

How to get protein without the meat
  • Quinoa. ...
  • Nuts. ...
  • Seeds. ...
  • Cereals and grains. ...
  • Quorn™ ...
  • Dairy. Milk, yoghurt and cheese are great sources of protein and also contain calcium to keep our bones healthy. ...
  • Eggs. It's a myth that eggs are bad for your heart. ...
  • Fish. White fish is a low-fat protein source.

Why vegan meat substitutes are the worst junk food of all? ›

However, we do know that consuming a high quantity of processed food – specifically what's known as 'ultra-processed' – is bad for health. Almost all meat substitute products are processed: this is needed to mimic the texture, flavour and appearance of conventional meat, or to achieve a similar protein contribution.

Are Impossible burgers healthy? ›

The Impossible Burger can be a sustainable alternative to regular burgers and does contain higher amounts of several important nutrients, including vitamin B12, folate, and thiamine (3, 4 , 5 ). However, the Impossible Burger contains more sodium than regular ground beef and is lower in some vitamins and minerals.

What are the statistics for Beyond Meat? ›

Net revenues decreased 30.5% to $102.1 million in the second quarter of 2023, compared to $147.0 million in the year-ago period. The decrease in net revenues was driven by a 23.9% decrease in volume of products sold and an 8.6% decrease in net revenue per pound.

What are the statistics for vegan food? ›

The global food market provides a good indication of how veganism is exploding around the world. In 2021, the global vegan food market was close to 16 billion US dollars. It is expected to reach a value of over 24 billion by 2026.

What are the statistics for eating meat? ›

In terms of continents, North America has the highest meat consumption rate at just under 100 kilos per person per year, closely followed by Oceania at nearly 75, Europe at close to 64 and Latin America and the Caribbean at just below 61 kilos.

How much better for the environment is plant-based meat? ›

High impact of meat consumption can be reduced with substitute products. Plant-based meat substitutes have on average 50% lower environmental impact.

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